Distribution

Where your business comes from, and which way the mix is moving.

Two properties can have identical occupancy and earn very different money. It depends on who sold the rooms. Distribution shows you that mix, and more usefully, the drift.

Stay date or booking date

The basis pills change the question you're asking:

• By stay date groups revenue by the nights guests stayed. Use it when you want to know how a period performed.
• By booking date groups revenue by when the reservations came in. Use it when you're judging a recent campaign.

Heads up: switching the basis resets the range to that basis's own default.

Reading the charts

The donut is your mix for the window. The inner ring is the comparison period, so you can see the shift at a glance.

The stacked bars show that same mix over time. A channel creeping up or sliding away shows up on its own, no arithmetic needed.

Your top three channels by revenue always show. Everything else folds into Other. Two controls:

• Channel picker: lift a specific channel out of Other and give it its own colour.
• Comparison chip: hide or show the comparison arm on both charts.

The Channels table

Every channel gets its share of revenue, revenue, room nights, occupancy, ADR, and RevPAR. Each one is tagged Direct, OTA, or Other so you can roll the mix up.

One thing to watch: occupancy and RevPAR here are contribution numbers, not channel performance. A channel doesn't own any rooms, so both get measured against your whole selection's capacity.

So read them like this: "Booking.com filled 12% of the house" and "Booking.com contributed $34 of RevPAR." Not "Booking.com runs at 12% occupancy."